Search Engine Optimization With Social Media

Social media optimization is the hottest topic in the web world since last year. Search engine optimization, no doubt it is a finest art which is mixed with technical skill also. But if optimization process includes a nice attempt with Social Media, really it will give the perfect and valuable result.

Definition: -- Social Media Optimization is a collection of processes for producing publicity through social media.

Social Media Optimization is an internet marketing technique that includes a number of methods to promote your product/service/business/website on social media.

In other word we can say that Social media optimization is a very important and beneficial part of search engine optimization process by which search engine optimizer can easily improve the back link and popularity of the website. It is the very essential area on which whole online promotion (marketing) depends.

Benefits of social media

Promotion of social media fluctuates depending upon what you are looking to do. For some sites, the greatest benefit to SMO is the instant exposure and influx of inbound links it creates. With any luck, a significant portion of your new links will be coming from quality sites in your field. You need to be able to capture those first-time visitors and convert them into loyal site community members.Social media can introduce the sites that you own or you like to others with relevant tastes, can drive traffic to your site, and valuable backlinks. Social media can help search engines in multiple ways:--

• Indexing Sites Faster

• Deeper Indexing

• Number of Votes related to quality of sites

Elie Hirschfeld

10 Golden rules for Search Engine optimization

Search engine optimization is the process to optimize website but many of the internet users don't aware of this process. There are some tips for optimize the website as per the search engine rule:--

1. Select keywords: for optimization it is very necessary to select keyword by using various keyword tools like word tracker etc. Select only those keywords whose prediction and searches are high and they are relevant to your site content.

2. Title: Title always reflects the overall website theme representation and web crawlers always go through the crawler. So title must be keyword rich more specific and related with site content.

3. Content: The content of site should be Unique but instead of that it is very necessary that the content should be informative. And the content should be keyword rich.

4. Meta tags: Meta tags mean Meta keywords and Meta description of every page should be related with site content and they describes about the site theme.

5. HTML format: There must be no use of flash; site home page should be prepared in HTML format.

6. Directory submission: Web site should be submitted on good directory whose page rank is good(page rank at least 3)

7. Article submission: Writing Articles which should be more informative and attracts visitor's towards your site. Articles are always submitted in good directory.

8. Blog submission: create a blog and continuously using latest post over that. And blog should be optimized like a website.
9. SMO: Social Media Optimization is one of the best ways to make popular any site.

10. Social bookmarking is a type of social media optimization which is helpful to generate quick link and attract visitor.

Search Engine Marketing - PPC Is Best Way For Online Marketing

PPC is the best way of search engine marketing which always support online businesses. Basic importance and use of PPC is illustrated below :

Targeted traffic: the main goal of PPC campaign is to hit the targeted traffic not for attracting unrelated and irrelevant traffic. For example if we want to sell t-shirts then our targeted area is buy t-shirt, fancy t-shirt, etc but our targeted area is not shirts, jeans, trousers. Means user must to be moving on our particular area of keywords as per his requirement. The PPC adds always appears at a moment if there is a need of certain changes, modification can be added at every point of time.

Organize: PPC is the best and unique way to attract the unique user towards the website. It should be always keep in mind that where we have to reach (means always keeps in mind nature of user and types of user) what keywords we would like to run on our PPC campaign. In which country, which state specially which city we wants to appear our adds and for that what media we have to use on our PPC campaign. And again we have to organize our bid for each advertisement and how much our total cost for using PPC campaign.

Keywords: we have to choose certain keywords on which we have to specify our business and providing the facility to user to visit anywhere in the the web pages.

Freedom: PPC campaign is always free from search engine algorithm and certain rule of crawlers. Every variety of websites can run PPC campaigns without considering about search engine rule. If there is any website in which meta tags are not used, but they can easily run on PPC campaign in any search engine.

Elie Hirschfeld

Search Engine Marketing : depends upon search engine optimization

Now a day many organization and companies want to draw the client and capture the buyers by simple and easy way. So they make their websites, for attract web visitor and and trying to get unique and quality visitors to their site for getting maximum traffic and increasing sales.

Search engine marketing is the only way to increase traffic and attract visitors to the targeted destination. Search engine optimization is the initial and primary step for search engine marketing which includes website and web page optimization, search engine and directory submission, pay per click analysis.

Basically search engine optimization is the most important and vital process of web promotion of any website. Without considering a nice optimization it is almost impossible to draw a large volume of traffic towards the website. According to my own points of view “search engine optimization is the process of making website search engine friendly". After a healthy work of optimization a website will be alive otherwise sites will be considered as complete wastes. This means not only waste of website but it is directly related with money, time and lastly but not least that is targeted traffic. Here targeted traffic or unique visitor’s means those valuable users, who directly affect the sales.

Other steps of search engine marketing are always carried after initial search engine marketing steps(related with search engine optimization). Search engine marketing strategy, pay per click campaign and paid promotion campaigns, traffic analysis report, ROI reports and positioning analysis report are the other processes of search engine marketing.

Search Engine Optimization: a Successful Approach of Marketing

The development of search engine marketing involves various scientific as well as logical skills to increasing website attractiveness and mounting website user responsiveness. Now days there are different types of internet client and most of them always go through the search engine listing. They blindly accept as true on search engine listing and search engine end result. In America more than 80% internet client go through the search engine. They are authentic unique user. In India this tradition have started also and search engine marketing growing day by day.

In reality, search engine optimization is a combining process of search engine optimization (SEO) and marketing through internet. Search engine optimization is the technological as well as logical process, which constantly affects the listing web pages of website. Search engine optimization basically optimize the websites on search engines according to definite law and their definite regulation(algorithm). And this way maximum user (simple and unique user both) came towards the website to reach their goal and destination.

Search engine optimization is the exceptional method which works on some specific keywords also. SEO analyst always trying to select keyword from maximum user's mind with the help of several keywords tools (like wordtracker, google adwords etc.). Hence the website which was optimize always found to be user's friendly or user's nearer.This way a website got a heavy traffic and become a popular site which can easily increase the sales.

Internet marketing and search engine marketing are relatively same, both have almost the same feature to attract the user and selling product. But there is lot of differences between them search engine marketing is more scientific, technical and powerful strategy of marketing which covers a wide range of clients towards the website. In today's world search engine marketing is directly increase the quantity of sales in figure and in future the marketing concept overall lies on search engine and online perspective.

search engine optimization primary step of search engine marketing

Now a days many organization and companies want to draw the client and capture the buyers by simple and easy way. So they make their websites, for attract web visitor and and trying to get unique and quality visitors to their site for getting maximum traffic and increasing sales.

Search engine marketing is the only way to increase traffic and attract visitors to the targeted destination. Search engine optimization is the initial and primary step for search engine marketing which includes website and web page optimization, search engine and directory submission, pay per click analysis.

Basically search engine optimization is the most important and vital process of web promotion of any website. without considering a nice optimization it is almost impossible to draw a large volume of traffic towards the website. According to my own points of view " search engine optimization is the process of making website search engine friendly". After a healthy work of optimization a website will be alive otherwise sites will be considered as complete wastes. This means not only waste of website but it is directly related with money, time and lastly but not least that is targeted traffic. Here targeted traffic or unique visitors means those valuable user, who directly affect the sales.

Other steps of search engine marketing is always carried after initial search engine marketing. Search engine marketing strategy, pay per click campaign and paid promotion campaigns, traffic analysis report, ROI reports and positioning analysis report are the other processes of search engine

Timing is the key factor for search engine optimization

Search engine marketing definitely improves the appearance and position of website in search engine ranking. Timing for optimization method is very essential factor for any website. Actually there were never ever used the word "TIMING" in a search engine environment. I think most of the search engine optimizer used this process but they do not know about the timing of search engine environment.

This timing of search engine optimization is basically a different part of the whole optimization process which contains that " what to optimize? How to optimize? When to optimize? And most important thing “why to optimize”? Instead of that there is also several key features which including and makes the complete timing environment of optimization.

Several key features of timing are keyword traffic analysis on different search engine marketing environment and their visibility and appearance. If there is a heavy traffic on specific keyword then targeting next keyword which has the same meaning and same use in the search world. And what parameters of the website need to be changes, redesigned and adjusted. Marketing is also depends upon timing for example u can't sell cold drink in cold season and cold places. Similarly search engine marketing have timing, search analyst must to know what to optimize and how much time it will take to give the result. A Complete timing analysis for search marketing always gives the proper and definite result.

Now a days most of the country like India continuously developing in the search engine field and search engine marketing. The basics of search engine marketing should be clear for every search engine analyst and he must be aware with "TIMING" of search engine field. A certain timing analysis always carried a heavy traffic of unique user's to the website.